Will hopes one day to take over his father's farm, but since there's not enough work and he isn't considered experienced enough to succeed, he spends most of his time as partner in a real estate agency, while allowing himself an equally time-consuming youthful social life, including country parties, which cost him hangovers and parental trust. The brothers James and Rich Manning, who also run their juice business Shack, find it growing beyond what can be handled as a side-activity, so it's time to commit to that or the family farm. Both test their own products at another festive country event, which includes eating and other competitions.