A fresh batch of famous faces wave goodbye to their lives of luxury and set up camp in the Australian wilderness for up to three weeks, battling bugs and Bushtucker Trials, rations and rain, and heat and hunger, all in the name of entertainment. They are veteran newsreader Michael Buerk, former Fulham footballer Jimmy Bullard, Corrie favourite Craig Charles (Lloyd Mullaney), TOWIE's Gemma Collins, motorbike racing legend Carl Fogarty, model and singer Nadia Forde, 'Allo 'Allo. star Vicki Michelle, rapper Tinchy Stryder, TV presenter Melanie Sykes and reality television's Kendra Wilkinson. This year, the celebrities have been divided into two groups and for the first time ever, the public will decide their fate before they even set foot in the jungle, choosing which group to send to the Celebrity Slammer - a jungle-style jail - where all manner of discomforts await, and where most importantly one of them will face the first Bushtucker Trial. The others will enjoy a final night of luxury. Ant and Dec follow the drama.