John, a young bartender, is one of them, as he suddenly finds himself out of work during a pandemic. The lockdown introduced in the province destroys overnight what used to be his stable and cozy microcosm and leaves him with a bare minimum to survive on. Accustomed to his cushy bartending job, John is now looking for a similar job that pays well and is undemanding at the same time. After watching one of the professional life coaches holding forth on TV, John gets fired up with the idea to earn extra money by posing as a life coach. He creates a few social media ads for his "online coaching lessons" and quickly gets four clients, four despondent women who feel their lives have gone astray. Started as a trivial, money-making scheme, the story gradually changes course as John begins feeling responsible for his clients, and begins genuinely helping them to set and achieve their goals and thus, in some miraculous way, helping himself as well.