There are secrets hidden behind an auction of whopping priced red wine.

Shui Zhang (Zhang Hanyu) and Waley (Leon Lai) were buddies at an orphanage. Adopted by a French couple and moved to France at a young age, Waley has become a wine connoisseur prodigy. Left alone in China, Shui Zhang grows up to be a braggart and a nobody. When Shui Zhang travels to France one day to enlist Waley's help in auctioning a bottle of red wine called "The God of Wine," said to contain Kublai Khan's secret wine-brewing recipe, Waley accepted the challenge in a heartbeat. During the auction, Waley encounters a representative from the seller, the beautiful Yvonne (Du Juan), and falls in love with her at first sight. The other potential buyer is the wealthy and imposing coal tycoon Changfang Fang. While he appears to be a rich and vulgar brute on the surface, he is much more than meets the eyes. Adding to the mystery is the private connoisseur of suspicious origins following Fang everywhere. To Waley's surprise, Zhang and Fang seem to be sharing secrets between themselves. The group of buyers set off an out-of-hand wine war, but as it turns out, the auction is not even about wine at all.