20 young entrepreneurs compete in several business tasks, and must survive the weekly firings in order to become the business partner of one of the most successful businessmen.

Eighteen of Britain's best buisness minds fight it out for Lord Sugar's infamous £250,000 investment onto there growing buisness' in a series of tasks, one candidate will face a ride home weekly. Only one can obtain the ultimate investment and the ultimate legacy in the buisness field.

Sir Alan Sugar - the £700m owner of AMSTRAD, is presented with 14 candidates, he must split the candidates up into two teams each week, and set them a business task. At the end of the each task, Sir Alan will fire one member of the losing team. Until Week 12 when one of the candidates will get a £100,000 with Sir Alan and become 'The Apprentice.'—Tim Reynard