Miyazawa Koichi runs a small but longstanding company which makes tabi (traditional Japanese socks). He is the CEO of a fourth-generation company with about 20 employees. Due to a decrease in demand for tabi, the company is struggling to keep afloat. Miyazawa thinks about launching a new product line. The new product is running shoes. For the company's survival, Miyazawa begins to develop running shoes using their accumulated knowledge for making tabi.
(Source: AsianWiki)
