The 12-episode non-fiction original series follows Joe Quesada, Marvel's Chief Creative Officer, as he explores the origin stories and creative drives of storytellers of all mediums, backgrounds, and experiences. Guests include Robert Lopez (songwriter, Book of Mormon, Avenue Q), Samhita Mukhopadhyay (Executive Editor, Teen Vogue), Hugh Jackman (Wolverine), Johnny Weir (Olympic figure skater), and Ed Viesturs (high-altitude mountaineer).