Businessman Mr. Proud believes that most people have emotional desires that can only be satisfied by another human, and with this in mind, he set up the "Human Rental" shop in an attempt to target lonely souls in the modern society. His business became a hit in town, and clients are coming in awash with cash to rent a "human" who will satisfy their interpersonal needs. The "products" he has in store are all one of a kind. There is the flawed and cowardly Sale Item, the ugly but confident Hot Item, the young and smart Promo Item, the handsome and premium Imported Goods, and the boss himself, Mr. Proud, is the precious Limited Edition Product.