A bitter ad executive who has reached his breaking point lands in a mental institution, where his career actually begins to thrive with help from his fellow patients.

Emory works in advertising and is beginning to crack up. His latest idea is honesty, e.g. "Volvos: Yes they are boxy, but they're safe". This doesn't go down too well with the boss, so Emory is sent to a psychiatric hospital to "recover." Meanwhile, back at the office, Emory's work is accidentally sent to the printers. His ads are a huge success. But now Emory has fallen for another patient, Kathy, so he doesn't want to leave.—Rob Hartill