Rusty Parker wins a contest and becomes a celebrated cover girl; this endangers her romance with dancing mentor Danny.
Rusty Parker, a red-headed leggy dancer at Danny McGuire's Night Club in Brooklyn, wants to be a successful Broadway star. She enters a contest to be a 'Cover Girl' as a stepping-stone in her career. She reminds the publisher, John Coudair, of his lost love, showgirl Maribelle Hicks. He was engaged to Maribelle, although his wealthy society mother made fun of her. Maribelle left John at the altar when she saw the piano at her wedding. It reminded her of the piano-player she truly loved. Rusty is Maribelle's granddaughter and there are musical sequences with Maribelle dancing to songs from the beginning of the 20th century. Rusty lands on the cover of her grandmother's former fiancé's magazine (as a bride). She is pursued by Coudair's pal, the wealthy theatrical producer, Noel Wheaton. He produces a lavish musical to star Rusty, surrounded by real cover girls of the mid 1940's. Rusty runs down a huge spiral into the arms of dozens of men who seem clumsy next to her ethereal dancing. But her success threatens Danny McGuire. He expressed his distress that his girlfriend will find success without him in Kelly's famous dance with himself, 'Alter Ego'. He and his sidekick, Genius, leave New York and entertain soldiers fighting in World War II. Rusty agrees to marry Noel, dazzled by success, security, and his power and money. But she drinks and loses weight because her heart belongs to Danny. She receives a symbolic pearl with great power and tells Coudair and Wheaton that she must spend her life with the man she loves.—Jenny Lens <[email protected]>
In Brooklyn, the nightclub dancer Rusty Parker has a simple but happy life dancing in the McGuire's, owned by her boyfriend Danny. Rusty, Danny and Genius have a ritual on Friday nights: they order oysters in a bar, trying to find a pearl. The life of Rusty changes when she participates and wins a contest to be the cover page of the Vanity magazine. She is invited to work in a huge theater in Broadway, whose owner proposes to marry her. She loses her happiness and starts drinking in her new life style, missing the love of Danny and her old friends.—Claudio Carvalho, Rio de Janeiro, Brazil
Rusty Parker and Danny McGuire are in love with each other. She is one of eight chorus girls in the revue that perform along with him in his Brooklyn nightclub, and despite their relationship, he is just as hard on her if not more so than any of the other performers in believing in their talent. Rusty, however, wants whatever help she can get to reach fame as a performer. Against Danny's wishes in he believing it not the type of publicity that would advance her career as a performer and despite she acting on some purposefully given bad advice from her fellow chorus girl Maurine in wanting the position for herself, Rusty is chosen in an exhaustive search as the cover girl for a special edition of Vanity Magazine. Rusty was chosen largely because she reminded its publisher John Coudair of the woman in his life who got away, performer Maribelle Hicks, who he is unaware of at the time is Rusty's recently deceased grandmother. Rusty's cover photo does not only generate massive publicity for her, but for the club in seemingly everyone wanting to get to know as much about her as they can. Assisted by John who wants to do for Rusty's career what he ended up not being able to do for Maribelle's, impresario Noel Wheaton, who falls in love with her himself, wants to skyrocket Rusty to Broadway stardom. In the process, Danny wants to let Rusty decide for herself what she wants to do with her life and career in light of the attention from the magazine cover, he just hoping that their love for each other will carry them through.—Huggo
Chorine Rusty Parker wins out in a cover girl contest for 'Vanity' magazine because she's the image of her grandmother...the lost love of magazine mogul John Coudair. But her instant fame throws a spanner in her romance with Danny McGuire, her dancing mentor...—Rod Crawford <[email protected]>
In New York City, eager to attain fame and glory, chorus dancer Maxine Martin (Leslie Brooks) enters a contest to be a Vanity magazine cover girl. Inspired by Maxine's initiative, Rusty Parker (Rita Hayworth), a fellow dancer who also works at the Brooklyn nightclub owned by former U.S. Army officer Danny Maguire (Gene Kelly), also enters the contest. The women are interviewed by Cornelia Jackson (Eve Arden), the assistant to magazine publisher John Coudair (Otto Kruger). When Jackson expresses an interest in Rusty, Maxine sabotages her rival's chances by telling her that Jackson is looking for a model with a brash personality. Consequently, when Rusty sashays into her office, Jackson dismisses her as a "gland case." Jackson then proposes Maxine as a candidate for the cover, and Coudair insists on going to Danny's club to see her in her "natural environment."
At the club, Coudair is enchanted by Rusty, who reminds him of his long-lost sweetheart, Maribelle Hicks. In a flashback sequence, Coudair recalls a night 40 years earlier when he saw Maribelle dance at Tony Pastor's club and fell hopelessly in love. After her performance that night, Rusty joins Danny and Genius (Phil Silvers), another entertainer at the club, at Joe's Oyster Bar, where they engage in their Friday night ritual of searching for a pearl to bring them luck.
When the three return to their apartment house, Rusty finds a telegram from Coudair, inviting her to his office the next day. Fearful that Coudair's offer will endanger the trio's close friendship, Genius tears up the telegram, but after he retires to his room, Rusty pieces it back together. Rusty keeps her appointment with Coudair, and when the publisher learns that Maribelle Hicks was her grandmother, he awards her his magazine's cover.
Danny is crestfallen when Rusty's issue appears on the news stands, arguing that she should achieve success with her feet and not her face. Drawn by Rusty's notoriety, crowds begin to flock to Danny's club, and one day, Coudair brings Broadway theater owner Noel Wheaton (Lee Bowman) to meet Rusty and offer her a job. After Rusty rejects his overture, Wheaton tries to woo her with armloads of roses. When Wheaton's strategy fails, Coudair joins forces with him to lure Rusty to Broadway.
To achieve his goal, Coudair sends Rusty an invitation to Vanity 's 50th anniversary dinner party. Rusty informs Danny that she plans to miss her performance at the club to attend the party, prompting an argument. Coudair summons Danny to pick up Rusty after the party, and Danny arrives at the Coudair mansion to find the house deserted except for his host. After admonishing Danny to free Rusty so that she can move on to a better life, Coudair recalls the day he introduced Maribelle to his society matron mother. When his mother disapproved of their romance, Maribelle threatened to return to her piano player sweetheart.
As Coudair reminisces about the past, Wheaton drives Rusty to his luxurious Broadway theater, and she cavorts on the deserted stage. After leaving Coudair's house, Danny joins Genius at Joe's to wait for Rusty. When she fails to appear, Danny, after tortuous self-reflection, decides to sever his relationship with her. The next day, Rusty is late for rehearsal, and Danny gives her song to Maxine to perform. Rusty protests and storms out of the club, bound for Broadway.
After making Rusty a star, Wheaton offers to make her his wife, and she agrees to give him an answer the following day. That night Rusty drives to Danny's club and discovers that Danny has closed his establishment and left town with Genius to entertain at U.S. Army camps and training facilities. She then goes to Joe's, where Wheaton and Coudair later find her, drunk. Although she accepts Wheaton's proposal, Coudair realizes that she is desperately unhappy.
When Danny and Genius learn of Rusty's impending marriage, they come home to Brooklyn and Joe's. As Joe informs them that Rusty's wedding is to take place that night, Danny cracks open an oyster and finds a pearl. Determined to reunite the lovers, Genius takes the pearl to Coudair and asks him to deliver it to Rusty. Aware that Rusty is a most unhappy bride, Jackson exhorts Coudair to rectify his mistake of breaking up Rusty and Danny.
As Coudair escorts Rusty down the aisle to the sound of the wedding march, he hands her the pearl and completes his story of his romance with Maribelle, revealing that Maribelle deserted him at the altar for her piano player. Heartened by Coudair's tale, Rusty realizes that she belongs with Danny, and as the minister recites the wedding vows, she announces that she is leaving. Still dressed in her wedding gown, Rusty hurries to Joe's and is there reunited with Danny and Genius in a joyful dance.