The story revolves around the three characters and showcases the love trap which Nirvaan throws for Natasha hiding the fact that he is married to Radhika. The love mystery unravels as destiny has something else planned for Nirvaan.

Natasha is the Hotel Heiress of Eagle Group of Hotels, brash, defiant and a Man-eater. While traveling to a party, she meets with an accident which is life-threatening, had it not been for the presence of Nirvaan Shroff. Nirvaan saves Natasha from the accident but his attitude and the rough around the edges persona attracts her to him, but Nirvaan is not the one to be taken in easily. A wager from her friend starts the game of seduction between Natasha and Nirvaan. But what unfolds is something that even Natasha had not thought of. She actually falls for him, not knowing the fact that Nirvaan is married to Radhika who is staying in Pattaya. What happens next and what Nirvaan does is what forms the finale of Bloody Isshq—Ashwani Shukla (Publicist)