The series revolves around Alphonse, a chameleon-like man whose main mission is to please women and satisfy all their wishes.

Alphonse, a quadragenarian going through a professional and marital crisis, reconnects with a father he barely knew and discovers a surprising new calling. Along the way, he meets a galaxy of women, each more exciting and quirkier than the last, plunging him into a journey that is both perilous and transgressive, yet filled with kindness.—Canon y mus