Middle-aged Napa Valley grape-grower Tony posts a marriage proposal to San Francisco waitress Lena, enclosing a photo of handsome Buck. When she gets there, she falls in love with Buck.

Tony, a prosperous Italian vineyardist in California, advertises for a young wife, passing off a photograph of his handsome hired man, Buck, as himself. Lena, a San Francisco waitress, takes up the offer, and though she is disillusioned upon discovering the truth, she goes through with the marriage because of her desire to have a home and partially because of her weakness for Buck, whose efforts to take her away from Tony confirm her love for her husband.