Satya's life takes a roller coaster ride while establishing himself among the unoriginal and stale bigwigs in the big bad world of Cinema.

Sathya, an aspiring film director, wants to make it big in film industry. But because of his adamant attitude, he fails to get a chance to prove his mettle as a director. On the other hand, a pretty girl, Yashaswini, is in love with Sathya, but Sathya, being betrayed in the past, doesn't accept her love. Yashaswini tries her best to woo Sathya, but fails to do so. There is a twist in the plot after Sathya accepts Yashaswini's proposal, only to find out later that Yashaswini has some vested interest. In a bid to take revenge, Sathya find himself behind bars, and event casts his supposed lady love and her father in a movie that he directs. Will Sathya manage to win the hearts of viewers with his movie and prove his detractors wrong?—Vinay Lokesh