Tall, blond haired country & western singer / songwriter from Atlanta Georgia, who usually appears in films portraying good humored Southern type characters. Reed was already writing and singing music in high school, and was signed by Capitol Records to a three-year contract in 1955. However, in 1958, he signed over to NRC Records, and appeared alongside Ray Stevens and Joe South, plus he met his future wife, singer Priscilla Mitchell.

Reed is well known by music fans for his C & W hits including "She Got The Goldmine (I Got The Shaft)", "Lord, Mr. Ford", "When You're Hot, You're Hot" and "East Bound and Down". After striking up a friendship with Burt Reynolds, Reed was cast in small roles in W.W. and the Dixie Dancekings (1975), and Gator (1976). He had a natural on-screen charm, and Reynolds picked him to play trucker "Cledus Snow" in the hugely popular Smokey and the Bandit (1977), plus he returned to the role in Smokey and the Bandit II (1980) and Smokey and the Bandit Part 3 (1983).

More recently, Reed has been seen in Bat*21 (1988) and The Waterboy (1998).