Description: (Author)
Ernest Bormann was a distinguished American writer and communication scholar renowned for his work in the field of rhetoric and public communication. He is best known for developing the symbolic convergence theory, which explores how shared symbols and narratives influence group cohesion and collective identity. Bormann’s research significantly impacted the study of communication, offering insights into how people use language and symbols to create meaning and foster group dynamics. His contributions have left a lasting mark on the field of communication studies.