Description:
(Political scientist) Elisabeth Noelle-Neumann was a renowned German political scientist recognized for her innovative research on public opinion and mass communication. Her most notable achievement is the introduction of the spiral of silence theory, which delves into how individuals' views of public opinion can influence their own beliefs and actions. Noelle-Neumann's work, notably showcased in her book "The Spiral of Silence: Public Opinion – Our Social Skin," has left a lasting imprint on the realms of political science, communication studies, and social psychology.