Clare Siobhan Callery is a British YouTube gamer best known for posting gameplay videos of games, such as 'The Sims 4', 'Pokémon', 'Call of Duty' and 'Mass Effect' on her YouTube channel. She is also an expert marketing strategist who had been working in the gaming industry for years before starting her YouTube career. She understands advertising very well and has a good grasp of social media, which helped her build a network which allowed her to bag reputable jobs in the industry. She has previously worked with companies like Sony and Capcom, and is currently an EMEA (Europe, Middle East and Africa) social manager at XBOX. She often appears on videos on her husband Alastair Aiken's channel, also shares a vlogging channel titled 'Clare & Ali' with him. She is so popular as a Sims gamer that her fans have created a dedicated wiki page for her Sims family titled 'Clare Siobhan Sims 4 Wiki' on fandom.wikia.com. Via an Instagram post on June 18, 2018, she announced that she and Ali officially became Sims at EA Play the week before.
