In the fourth NOVU program in a study offer about about relationships between the generations, Arild HAALAND speaks about advertising, politics and the consumer community today. Mr. Johnsen speaks about youth and spending on money (about youth per day), while the whole Johnsen family is participating. Johan Erik Jensen talks about youth and money. Ole Fyhn is talking about the parents' demands for youth, later about people who are stamped. Inger Marie Malm about what clothes have to say. Herman Mehren talks about clothes and fashions. Ole Thorvaldsen talks about what people throw, such as stove, dining rooms and so on. Ørn Jonsson, Erling Ofstad, Inger Christine Edlund and Mai Bente Bonnevie speaks about what they can afford in our society, about the living environment, the relationship between men, women and children..