Summary Disney faces financial struggles, hires a marketing expert who proposes licensing characters for merchandise. Mickey Mouse appears on cereal boxes, sparking a lucrative licensing industry that sets a precedent for multimedia corporations.
Directed : Unknown
Written : Unknown
Stars : Jason Griffith Adam Richman Jason Gaignard Derek Kealy
Genres : Documentary
Release date : May 18, 2024
Countries of origin : United States
Language : English
Production companies : A+E Factual Productions
Summary Disney faces financial struggles, hires a marketing expert who proposes licensing characters for merchandise. Mickey Mouse appears on cereal boxes, sparking a lucrative licensing industry that sets a precedent for multimedia corporations.
Genres : Documentary
Release date : May 18, 2024
Countries of origin : United States
Language : English
Production companies : A+E Factual Productions
