Summary Charlotte Herlong and her son, Michael, understand the personal side of sending flowers. As co-owners of Fredonia's only flower shop, Fresh and Fancy Floral Design Studio, they've had over thirty years of creating custom flower arrangements for every occasion and milestone in their customers' lives. But as lovely as their bouquets are, the financial pressures of the industry and changes in consumer purchasing are bearing down on the mother and son duo. To give this beloved flower business a renewed sense of confidence, Deluxe brought in Amy Backman, owner of Spruce Flowers and Home, an independent shop in Minneapolis. The team from Deluxe reinvigorates the shop's web presence, while Ty Pennington's renovation ideas add a little bit of 'fresh' and a whole lot of 'fancy'. See how this transformation helps this longstanding business bloom once again.
Directed : Unknown
Written : Unknown
Stars : Baron Davis Ty Pennington Robert Herjavec Amanda Brinkman
Genres : Documentary
Release date : Nov 9, 2020
Countries of origin : United States
Official sites : Deluxe Corporation Official Blog
Language : English
Filming locations : Wabash, Indiana, USA
Production companies : Deluxe Corporation
Summary Charlotte Herlong and her son, Michael, understand the personal side of sending flowers. As co-owners of Fredonia's only flower shop, Fresh and Fancy Floral Design Studio, they've had over thirty years of creating custom flower arrangements for every occasion and milestone in their customers' lives. But as lovely as their bouquets are, the financial pressures of the industry and changes in consumer purchasing are bearing down on the mother and son duo. To give this beloved flower business a renewed sense of confidence, Deluxe brought in Amy Backman, owner of Spruce Flowers and Home, an independent shop in Minneapolis. The team from Deluxe reinvigorates the shop's web presence, while Ty Pennington's renovation ideas add a little bit of 'fresh' and a whole lot of 'fancy'. See how this transformation helps this longstanding business bloom once again.
Genres : Documentary
Release date : Nov 9, 2020
Countries of origin : United States
Official sites : Deluxe Corporation Official Blog
Language : English
Filming locations : Wabash, Indiana, USA
Production companies : Deluxe Corporation
