The Publicists' World

Summary Super-Publicists Adrian Bryan-Brown and Rick Miramontez talk with moderator Thomas Schumacher about the new world of theatre publicity as it relates to social media; whether or not there's such a thing as "bad" publicity; handling negative stories; shaping stories for the press and potential audiences; the value of using quotes in advertising; and critics and the preview process; and how audiences are influenced by social media and traditional reviews.

S34.E8 ∙ The Publicists' World

Directed : Unknown

Written : Unknown

Stars : Jean Dalrymple George White Brendan Gill Ted Chapin

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Details

Genres : Documentary Talk-Show

Release date : May 5, 2012

Countries of origin : United States

Language : English

Production companies : American Theatre Wing CUNY TV

Summary Super-Publicists Adrian Bryan-Brown and Rick Miramontez talk with moderator Thomas Schumacher about the new world of theatre publicity as it relates to social media; whether or not there's such a thing as "bad" publicity; handling negative stories; shaping stories for the press and potential audiences; the value of using quotes in advertising; and critics and the preview process; and how audiences are influenced by social media and traditional reviews.

Details

Genres : Documentary Talk-Show

Release date : May 5, 2012

Countries of origin : United States

Language : English

Production companies : American Theatre Wing CUNY TV

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