Much of Good's wrestling persona is based on his own real-life upbringing in Cincinnati's East End, where he spent much of his childhood in public housing. An avid wrestling fan who idolized Bret Hart as a child, he used wrestling as an escape from his rough upbringing by immersing himself in wrestling videotapes and reading stories about wrestling's earlier days. A year after beginning to train as a wrestler, he dropped out of high school.

In March 2015, WWE broadcaster Renee Paquette, better known by her ring name Renee Young, confirmed that she is in a relationship with Good.

In August 2014, Good began filming the Lionsgate-WWE Studios co-production Lockdown. The film is due to be released in 2015.